NetSuite's OneWorld, Acteva and Salesforce.com
This new offering is a pretty clear indication that NetSuite sees a huge market opportunity -- namely, large enterprises seeking to control costs and gain greater efficiencies across processes who are tired of the high price tags on corporate implementations which don't deliver what the enterprise is expecting. NetSuite's betting that they'll be in the market for more malleable, customizable and flexible software systems than those provided by the corporate parent company.
Zach Nelson, CEO of NetSuite, admits as much when he says "NetSuite OneWorld for SAP enables large companies to keep their investment in legacy business applications, while deploying a Web-based business application suite that reduces costs."
Bruce Richardson, Chief Research Officer at AMR Research, notes that with this offering, NetSuite is looking to exploit one of the gaps in SAP's strategy -- the lack of a cost-effective product for smaller sites -- by providing a way to link the hub and spokes via the new SuiteCloud Connect for SAP: "This is a product and services offering that allows SAP customers to roll up transactional data generated by NetSuite applications, including invoices, purchase orders, shipments, inventory adjustments, invoicing, and order and payment integration with point-of-sale systems," he explains. "NetSuite is positioning its product as more functional than SAP Business One and less expensive and complex than SAP Business All-in-One and the SAP Business Suite."
Ireland's biggest bookmaker, Paddy Power, has implemented nGen E-mail from nGenera Customer Interaction Management. The bookie has also introduced live chat assistance on the Web site, powered by nGen Chat, to offer customers rapid and highly personalised responses to any query.
Paddy Power officials say nGen Email lets its agents "significantly reduce e-mail response times and improve the accuracy of information provided through e-mail management features, including intelligent routing rules that direct e-mails to the most appropriate agents, spell check and pre-written suggested responses."
Using nGen Chat, a single agent can hold up to six live assistance sessions simultaneously in order to handle customer queries in real time on the site. "As a result," company officials say, "customers no longer have to contact Paddy Power by telephone to check last minute information, such as the odds for a horse race just before the start."
The comprehensive reporting system within the nGenera CIM Suite is also providing Paddy Power's management team with a real-time view of its e-mail and live chat customer service, enabling the company to accurately measure Service Level Agreements and agent performance for the first time.
Darren Lovern, Online Operations Manager for Paddy Power, says it's a "strategic decision"to move more customer service online, "recognising that e-mail and chat can be highly effective and cost efficient communication channels."
Paddy Power officials say they're planning to integrate nGen Knowledgebase into customer service operations in Q1 2009. This should let any customer service agent log in and access information through a flexible portal "to ensure accuracy and consistency of responses across all channels."
Argistics, a SaaS vendor of customer interaction products, has developed a Live Chat platform for company Web sites integrating video, audio (VoIP) and text chat along with content sharing, form sets, and on-the-fly video push.
It allows multiple applications running from one platform, such as sales chat, help desk, and customer service, all running on the same sites. Each application is customizable for either small or large businesses.
Argistics officials say the platform's main advantage is that it lets users "expand and brand their chat applications for less, by moving live interactive chat to a cloud-powered environment." Waxing lyrical about the powers of the product, they claim the product lets users "break the chains of Windows-based servers and the limitations and costs that are associated with expanding business." Fellow workers...
"The vision was not about developing a new chat application but about developing a platform that used chat for initial engagement, and then gave control to agents and reps to use the program to close sales faster by using their own materials and processes. That's what chat was designed to do," said Jeffrey Bennett, CEO and head developer at Argistics. "We are really excited about pushing chat to the next level."
Saying the platform has been designed to complete sales transactions faster, and give customers "more information than can be provided by more traditional chat programs, Bennett said the platform is intended for a company "looking to sell more online with fewer resources." The company is based in Marietta, Georgia.
Related Client Tracking Software Articles
TweetShrink Shrinks Tweets (Duh!) to 140 Character
Read more about TweetShrink Shrinks Tweets (Duh!) to 140 Characters...
Google's 2009 EMEA Faculty Summit
Read more about Google's 2009 EMEA Faculty Summit...



